Anticipated HR Trends for 2024

Stay Ahead of the Curve: The Importance of Keeping Up with HR Trends

In the fast-paced world of human resources, staying on top of the latest trends is no longer a choice; it's a necessity. HR trends serve as the compass that guides organizations towards success in today's competitive landscape. They are the catalysts that drive innovation, ensure compliance, and ultimately foster a thriving work environment.

By keeping up with HR trends, businesses can proactively adapt to evolving workforce needs. Whether it's embracing remote work policies, adopting cutting-edge technology solutions, or implementing diversity and inclusion initiatives, staying ahead of the curve is essential for attracting and retaining top talent. Today's employees are seeking organizations that prioritize their well-being, offer flexible work arrangements, and foster a culture of continuous learning. HR trends enable companies to meet these evolving expectations, leading to increased employee satisfaction and productivity.

HR trends are not mere buzzwords; they are the guiding principles that shape modern HR practices. They enable organizations to adapt to changing workforce dynamics, ensure compliance with regulations, enhance operational efficiency, and build a workplace culture that attracts and retains talented individuals. By staying informed and embracing these trends, businesses position themselves as industry leaders and can ensure they are aligning their HR practices with current legislation and reduce the risk of compliance violations.

A few important anticipated HR trends for 2024:

  1. Productivity

    To maintain prosperity – and the numerous benefits that come along with it, such as financial security, improved quality of life, and professional growth, Human Resources (HR) should put a renewed emphasis on productivity. By focusing on enhancing productivity levels within the organization, HR can contribute to robust organizational performance, which in turn paves the way for stable employment and competitive wages. This not only benefits the employees financially but also has a positive impact on their overall wellbeing, as they feel secure and satisfied with their jobs. It is imperative for HR to recognize the role productivity plays in fostering employee satisfaction, motivation, and engagement, ultimately leading to a workforce that is truly thriving.

  2. Hidden Workforce

    The hidden workforce, often dubbed the "forgotten workforce," is an essential segment of the U.S. labor market, comprising roughly 14-17% of all workers (Source). This diverse and resilient group encompasses a wide range of individuals, from retirees seeking employment opportunities to caregivers who juggle caring for loved ones while remaining dedicated to their careers. The hidden workforce also includes neurodiverse individuals, who bring unique perspectives and talents to the table, and those with long-term health problems, ex-inmates striving to reintegrate into society, and individuals without formal degrees, who consistently demonstrate their remarkable skills and resourcefulness. These individuals either work part-time and seek additional hours, or are unemployed but open to suitable employment opportunities. Despite their vast contributions and undeniable potential, the hidden workforce often remains unnoticed and underappreciated.

  3. DEIB (Diversity, Equity, Inclusion, and Belonging)

    The diversity business case is complex. Organizations criticized for inauthentic support, like Nike (less than 10% Black in Senior VP layer) and Heathrow Airport (14% lower pay for women), face public backlash. Employees seek companies committed to DEIB issues and 80% of employees want CEOs to take a stand against discrimination. Ignoring this issue leads to difficulties with talent attraction, engagement, and retention.

  4. HR meets PR

    Employee experience is becoming more public with layoffs, TikTok firings, companies ordering employees back to the office, and employees sharing onboarding packages. Discontent with internal policies is also shared, such as protests at Google and concerns about union busting and canceled drag shows. It is as if HR is operating in a glass box so they must work with marketing to have a PR strategy. Employees are acting as activists and sharing sensitive information publicly instead of using internal channels, and these stories make headlines with little consideration to the entire situation, yet, these stories end up shaping public opinion.

HR has remained mostly unchanged amid a changing world and shifting business landscape. However, integrated solutions are more necessary now than ever before. The goal should be to streamline centers into focused solution areas, which will require different skills and value, and prioritize better communication, transparency, and social connection. HR needs to reclaim its identity as a profession backed by evidence-based practices, data, and technology.


This information is intended for information purposes only. Any reader understands that Apex Benefit Group is not providing legal advice, tax advice, or professional services in this article. This article serves to offer practical information regarding the subject matter and is not a comprehensive resource.


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